158 lines
5.8 KiB
JSON
158 lines
5.8 KiB
JSON
{
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"task": {
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"id": "demo-douyin-20260703",
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"platform": "douyin",
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"hotspot_limit": 1,
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"item_limit_per_hotspot": 2,
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"comment_limit_per_item": 10
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},
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"hotspots": [
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{
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"id": "demo-hotspot-1",
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"rank": 1,
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"title": "演示热点：夏季新品讨论",
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"heat_value": "demo"
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}
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],
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"items": [
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{
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"id": "demo-item-1",
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"hotspot_id": "demo-hotspot-1",
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"item_type": "video",
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"title": "新品开箱体验",
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"summary": "演示用脱敏内容条目"
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},
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{
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"id": "demo-item-2",
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"hotspot_id": "demo-hotspot-1",
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"item_type": "video",
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"title": "用户上手反馈",
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"summary": "演示用脱敏内容条目"
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}
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],
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"comments": [
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{
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"id": "demo-comment-1",
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"hotspot_id": "demo-hotspot-1",
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"content_item_id": "demo-item-1",
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"content": "这个颜色很清爽，夏天用看起来挺舒服。",
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"sentiment": "positive",
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"labels": ["外观种草", "季节场景"],
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"reason": "用户表达了对外观和使用场景的认可。",
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"like_count": 36
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},
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{
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"id": "demo-comment-2",
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"hotspot_id": "demo-hotspot-1",
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"content_item_id": "demo-item-1",
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"content": "价格如果能再低一点就好了，现在有点观望。",
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"sentiment": "neutral",
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"labels": ["价格观望", "购买决策"],
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"reason": "用户没有否定产品，但对价格仍有顾虑。",
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"like_count": 21
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},
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{
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"id": "demo-comment-3",
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"hotspot_id": "demo-hotspot-1",
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"content_item_id": "demo-item-2",
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"content": "看完真实上手比广告图可信，想看看长期使用反馈。",
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"sentiment": "positive",
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"labels": ["真实体验", "长期反馈"],
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"reason": "用户认可真实体验内容，但仍希望补充长期反馈。",
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"like_count": 18
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},
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{
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"id": "demo-comment-4",
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"hotspot_id": "demo-hotspot-1",
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"content_item_id": "demo-item-2",
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"content": "评论里好多人问链接，说明种草效果还是挺明显的。",
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"sentiment": "positive",
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"labels": ["求购买链接", "种草效果"],
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"reason": "用户从评论行为判断内容有转化潜力。",
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"like_count": 12
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}
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],
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"reports": [
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{
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"report_type": "hotspot",
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"hotspot_id": "demo-hotspot-1",
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"title": "演示热点：夏季新品讨论",
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"summary": "该热点评论以正向反馈为主，用户主要关注外观、真实体验、价格和购买链接。价格仍是部分用户从种草到购买之间的关键阻力。",
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"metrics": {
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"sample_count": 4,
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"item_count": 2,
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"sentiment": {
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"positive": {"count": 3, "pct": 75},
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"neutral": {"count": 1, "pct": 25},
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"negative": {"count": 0, "pct": 0},
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"unknown": {"count": 0, "pct": 0}
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},
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"top_labels": [
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{"name": "外观种草", "count": 1},
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{"name": "价格观望", "count": 1},
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{"name": "真实体验", "count": 1},
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{"name": "求购买链接", "count": 1}
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]
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},
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"typical_comments": {
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"positive": [{"content": "这个颜色很清爽，夏天用看起来挺舒服。", "like_count": 36}],
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"neutral": [{"content": "价格如果能再低一点就好了，现在有点观望。", "like_count": 21}],
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"negative": []
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},
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"markdown_content": "# 演示热点：夏季新品讨论\n\n## 总结\n\n该热点评论以正向反馈为主，用户主要关注外观、真实体验、价格和购买链接。价格仍是部分用户从种草到购买之间的关键阻力。"
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},
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{
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"report_type": "item",
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"hotspot_id": "demo-hotspot-1",
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"content_item_id": "demo-item-1",
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"title": "新品开箱体验",
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"summary": "该内容主要激发了外观和季节场景兴趣，同时价格仍影响部分用户的购买决策。",
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"metrics": {
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"sample_count": 2,
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"sentiment": {
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"positive": {"count": 1, "pct": 50},
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"neutral": {"count": 1, "pct": 50},
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"negative": {"count": 0, "pct": 0},
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"unknown": {"count": 0, "pct": 0}
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},
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"top_labels": [
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{"name": "外观种草", "count": 1},
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{"name": "价格观望", "count": 1}
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]
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},
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"typical_comments": {
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"positive": [{"content": "这个颜色很清爽，夏天用看起来挺舒服。", "like_count": 36}],
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"neutral": [{"content": "价格如果能再低一点就好了，现在有点观望。", "like_count": 21}],
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"negative": []
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},
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"markdown_content": "# 新品开箱体验\n\n## 总结\n\n该内容主要激发了外观和季节场景兴趣，同时价格仍影响部分用户的购买决策。"
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},
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{
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"report_type": "item",
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"hotspot_id": "demo-hotspot-1",
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"content_item_id": "demo-item-2",
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"title": "用户上手反馈",
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"summary": "该内容的评论更关注真实体验和后续转化，用户希望看到长期反馈，也表现出明显的购买链接需求。",
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"metrics": {
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"sample_count": 2,
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"sentiment": {
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"positive": {"count": 2, "pct": 100},
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"neutral": {"count": 0, "pct": 0},
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"negative": {"count": 0, "pct": 0},
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"unknown": {"count": 0, "pct": 0}
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},
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"top_labels": [
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{"name": "真实体验", "count": 1},
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{"name": "求购买链接", "count": 1}
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]
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},
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"typical_comments": {
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"positive": [{"content": "看完真实上手比广告图可信，想看看长期使用反馈。", "like_count": 18}],
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"neutral": [],
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"negative": []
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},
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"markdown_content": "# 用户上手反馈\n\n## 总结\n\n该内容的评论更关注真实体验和后续转化，用户希望看到长期反馈，也表现出明显的购买链接需求。"
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}
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]
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}
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